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Building Value
Through Capital
We invest in businesses we believe in and people we trust.

Our Capital & Partnership Process.

01. Understanding &
Alignment

We start by understanding your business, your goals, and what success looks like for you. Whether you're scaling for an exit or building for the long term, align your business objectives with capital needs.

02. Partnership &
Execution

We don't just write a check and disappear. We stay involved, provide strategic guidance, and connect you with resources and people who can help you reach your goals.

03. Growth &
Value

We're with you through the journey. Whether that means scaling revenue, preparing for acquisition, or navigating a transition, we've been there and know what it takes.

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Investing
Philosophy

We invest in businesses the way we'd want someone to invest in ours: with respect for what you've built, clarity about where it's going, and commitment to getting there together. We care about sustainable growth, real value creation, and outcomes that work for everyone involved. Those three principles guide every investment decision we make:

Respect for what you've built.

You've poured years into building something real. We honor that by preserving what makes your business strong while helping you scale what's working. We're not here to tear down and rebuild. We're here to accelerate what you've already proven.

Clarity about where it's going.

Ambiguity kills deals and damages businesses. We're direct about structure, terms, timeline, and expectations. You'll always know where you stand, what we're working toward, and how we're measuring success.

Commitment to achieving that together.

We don't invest and disappear. We stay involved, provide support when you need it, and work alongside you to reach the outcomes that matter. Whether that's an exit, a transition, or long-term growth, we're in it with you.

We invest in businesses & people that we believe in.

What types of businesses do you invest in?

We invest in established businesses with proven revenue, typically between $0.5M–$3M annually. We prioritize companies where we can add real value through our Growth services and operator experience. We prioritize owner-led businesses with strong fundamentals and clear growth potential.

How is your approach different from traditional private equity or venture capital?

We're operators first, investors second. We've built, scaled, and exited businesses ourselves. That means we understand what you're going through and can provide hands-on support, not just capital. We also embed our Growth team to help execute on the strategy and create marketing-driven growth.

Do you require majority ownership or control?

Not necessarily. We structure deals based on what makes sense for your situation. Sometimes that's a full acquisition. Sometimes it's a minority stake with a growth partnership. We care more about alignment and partnership than control.

What's your typical investment size?

It depends on the opportunity and structure, but we're flexible. During our initial conversation, we'll discuss what makes sense for your business and be transparent about whether we're the right fit.

Can you help with marketing even if you're not investing?

Absolutely. You can work with our marketing team without any investment, or we can structure a partnership that combines both. We meet you where you are.

How do we get started?

Reach out for a free consultation. Our initial conversation is genuinely a conversation (we're marketers & entrepreneurs, not sales reps...). We’ll talk through what you’re trying to solve, your current system, and whether we’re the right partner. If we’re not, we’ll try to point you in the right direction.